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Game Banners for RED
By Grant Henderson at November 3, 2010 | 3:41 pm | 1 Comments
What's the best way to promote an action movie on gaming websites? With a game about the movie of course! That's how we approached Icon Movie's new action blockbuster, RED. The film is also blessed with a stellar cast, each with a different character trait or weapon skill. So what the hell, we made four games - one for each main character, focusing on their special more...
The value of new technology
By Grant Henderson at December 18, 2009 | 4:22 pm | 0 Comment
One of the most awesome things about working in the digital space is the way this space constantly changes and evolves, giving us new ways to express our ideas; augmented reality, Facebook connect, large and exciting new rich media advertising placements... The pitfall though, is in allowing these emerging platforms for our ideas become the idea itself. Forcing a more...