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Rising Sun wins FWA SOTD!
By Justin Arthur at July 20, 2010 | 5:23 pm | 0 Comment
VJ just won our 6th FWA site of the day! This time for the Army's newest recruiting campaign Under A Rising Sun. Amazing work team and a huge thanks goes out to everyone who pitched in and made this such a great campaign. Thanks Ben for wearing the more...
Under a Rising Sun, the new national integrated campaign from Defence Force Recruiting.
By Justin Arthur at June 21, 2010 | 12:25 pm | 3 Comments
This month we launched Defence Force Recruiting’s newest Army campaign. Under a Rising Sun is a fully integrated campaign designed to help Australian’s better identify with the modern soldier. http://www.youtube.com/watch?v=ADw77SKjFGE In planning, we identified that no matter how much information you give someone wanting to join the military, there’s an more...