Browsing Posts of Author

YouTube introduces search keyword advertising in Aus

By at October 29, 2009 | 2:21 am | 0 Comment

For the first time in Australia, YouTube is allowing advertisers to buy search keywords for their videos. Advertisers can buy popular search keywords and have their ads served up any time a user enters them into YouTube. Advertisers then pay per click for the number of times their video is viewed. Read the full article more...

Strategy , , ,

Jetstar: New from VJ Melbourne

By at October 29, 2009 | 1:47 am | 0 Comment

Jetstar: New from VJ Melbourne

New campaign site from our nearest and dearest in VJ Melbourne for Jetstar's new Mastercard offering. See it here Credits: The Jetstar marketing team, and from VJ super kudos to Abs for a great design, and to the whole campaign team including Hobbers, Steve, Tim M, Jason C, James, Vince, Sunny, Bonnie, Caroline, Tomma, Gav and Sammi....and last but not least the more...

Visual Jazz , , ,

Almost.at

By at October 27, 2009 | 6:37 am | 0 Comment

http://almost.at/ An online application that aggregates news from sites such as Twitter, Flickr, Youtube in real-time and then allows viewers to tag messages from users who appear to be actually witnessing an event, and that user's future posts will be given prominence in search more...

Technology , , , ,

BrandTube Blog

By at October 26, 2009 | 3:33 am | 0 Comment

Visual Jazz Sydney has launched a blog for our market leading digital media capability BrandTube. We will updated this from time to time with new client BrandTube executions and updates to the innovations we are currently working on to deliver best in class rich digital media capabilities for our clients and brands. Check out some of the campaign executions here more...

Visual Jazz , , , ,

5 Gold and 7 Silver in W3 Awards

By at October 26, 2009 | 2:14 am | 0 Comment

Visual Jazz has shown its creative strength in the international market, beating digital creative agencies from around the world to collect five Gold and seven Silver in the 2009 W3 Awards. Judged by the International Academy of the Visual Arts, the W3 Awards recognise creative excellence in the digital sphere, including websites, videos and marketing programs. This more...

Visual Jazz , , , , ,

UKhols: Tweet mash-up by Vodafone UK

By at October 22, 2009 | 8:47 am | 0 Comment

Interesting social-networking mash-up site from Vodafone in the UK: tracks the #ukhols twitter tag live and maps to holiday destination of the more...

Technology , , ,

Bigger Banners, Richer Media

By at October 22, 2009 | 12:39 am | 0 Comment

Creative is critical According to Eyeblaster’s “Global Benchmark Report 2009,” increasing ad size is not necessarily the best way to boost performance. The company found that for banner ads, where size is the main component of ad visibility, bigger is generally better. But rich media ads such as expandable banners and floating ads saw improved results more...

Strategy

http://vark.com

By at October 20, 2009 | 1:09 am | 0 Comment

Interesting search engine. Get answers from real people. Taps into the whole trend of the power of influence in product/service decision making from other users online. Nice idea. Uses your Facebook and IM and email to deliver the answers quickly. Took less than 2min for someone to send me an accurate and relevant and useful answer. **UPDATE 22/10/09** This is a more...

Technology , , ,

A blogging come-back?

By at September 15, 2009 | 5:38 am | 0 Comment

It's been a while....April 2009 I think was my last blogging entry, announcing my defection to the world of Twitter. Now that I have started a very exciting and very cool new role at Visual Jazz to lead their Sydney team, I'm contemplating a return to the blogging world to update on the Sydney agency activities, progress, learnings, findings, success, and general more...

Creative , Good stuff , Strategy , Technology , Visual Jazz , ,

Have left blogging for twitter

By at July 9, 2009 | 11:06 am | 0 Comment

You can follow me at more...

Visual Jazz