Browsing Tag research
Joe Bloggs spends 30 straight days online per year
By Simon T Small at June 22, 2010 | 8:33 pm | 0 Comment
Joe Bloggs, the average person spends 30 straight days online per year is one of the findings in a recent Nielsen study. Nielsen's recent report on digital usage habits (out of the US) has been wonderfully summarised in this 1 pager by Visual Economics. The web is diverse and users obviously log on for different reasons. From reading news, socializing on social more...
Getting the most out of eCommerce
By Simon T Small at June 4, 2010 | 11:22 am | 2 Comments
Optimising your eCommerce is simple math; if you increase performance it directly improves the bottom line. Online Shopping in Australia is at an all-time high, with 37.6% of us spending a total of $23B. Yet so many big brands are so late to the game. We’ve reviewed a range of studies that will help you either enter the eCommerce game or improve your current more...